About Me: Hi! My name is Ifigenia Sofia Christodoulidou and I am a Business Psychologist and Partner in a prestigious boutique consulting firm, BPM S.A., based in Athens, Greece. I’ve worked for many years in large multinational corporations, mainly in HRD and Executive Advisor roles, before I decided that it was about time to get out there and do something on my own (should have done it sooner, but that’s another story…) Having had the experience of being an employee (working for someone else), a free-lancer (working just for me) and an entrepreneur (working for me, but at the same time adding value, giving something back to the world, even in the smallest way), I have become a very strong advocate of entrepreneurship.
I firmly believe that we are entering into a New Age of Work, where entrepreneurship will not just be an antidote to unemployment and a powerful driver of growth for local -and even- global economy. It will also be a key element for fully utilising our capabilities, for nurturing life skills, for personal development and fullfilment and for expressing our creativity, something very difficult to do in its entirety, when we work for someone else.
Besides, things are not like they used to be. The business world is changing. Over the next years, global economic and technological pressures will have a major impact on the ways we work –in fact they’ve already started. The days are gone when just about anyone could step into a lifetime job with regular pay raises, promotions and a good pension at retirement. The world and our lives will be in costant flux. We have to realize that, anticipate the changes to come and adapt accordingly. In this new era of work, self-reliance and self-improvement will be the new defining concepts. Exploiting our innate creativity, utilising our talents and capabilities and adopting an entrepreneurial attitude -and action!- is the way to go about it.
My Passions: Entrepreneurship, Art
My Challenges: People's outdated mentality that being an employee equals economic security.
My Vision for the Future: My vision is to raise awareness on the changing nature of work and the new market realities and on the need to take personal responsibility for our work life and start generating opportunities for ourselves.
My Areas of Expertise: Cognitive-Behavioural Psychology, People Development, New skills for the New Age of Work, Online Entrepreneurship